Time to Relaunch, Refresh and ReEnergize

WARNING: Real, personal content ahead... You may have noticed (or not) that I haven't updated in a while. A long while. Like almost 2 years. Why? Well, I've been busy. Good busy. Bad busy. Busy busy. Personally, I had 2 babies in 2 … [Read more...]

How I Started a 7 Figure Consulting Business Working 4 Hours a Week in my 20’s (and you can too)

***SPOILER*** I didn’t and you can’t. I’m so sick of seeing these ads on Facebook. Who the heck falls for them anyways? And how I am in the demographic that they think would? Ask ANY entrepreneur of any age who started a business that was … [Read more...]

As an Entrepreneur do you Stick the Landing or Blow the Last 10%

Today I’m working on our monthly email – the content for the email is great, but the subject line just isn’t doing it for me yet. I might be tempted to send it out anyways. 90% of it is done great. But the subject line is THE MOST IMPORTANT … [Read more...]

17 Tips to Travel Like a Pro

I travel MANY times a year (more than I can count) and I used to hate it… well, maybe not hate it, but I didn’t love it. I was stressed, disorganized and found travel exhausting. There are a few tricks that I discovered over time that make travel … [Read more...]

Why You Should Ignore the “Next Big Thing” in Social Media

Remember QR codes? Google+? Ello? All of these were “the next big thing in marketing” where marketers started investing their time and $$ in new social networks ahead of user adoption. Marketers seem to believe that there is a first-mover … [Read more...]

Want My Advice? Do This First.

  A lot of social media practitioners, consultants and “social media experts” complain about people constantly asking to “pick their brain”. Most of the posts complain about people asking for free advice and explain in great detail how … [Read more...]

Marketing Strategy: Optimization vs. More

  Many businesses that I work with are looking for strategies to get more traffic, more followers, more likes. They want to grow their footprint and reach more people. One thing to consider is whether or not your time is better spent … [Read more...]

Defensiveness is Killing You

  I’ve been consulting and training companies on social media for 10 years now (time flies!!!). Companies pay me to go in and tell them what they should do to get better results. As an outsider it is really easy to see their mistakes – when … [Read more...]

Want to Grow Your Business? Focus on What Matters.

  I read something yesterday (I’m tired today from 12+ hours of international travel so I can’t tell you where I read it or even who said it) that resonated with me about driving focus in your business. Make a list of 20 things that … [Read more...]

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