Can You Make Your Business More Personal?

Sometimes, I get sick of hearing myself talk about "Social Media", "Humanizing Your Brand" and "Conversations".  Today I am going to tell you a story instead. The reality is that people want to feel like they are doing business with real people who … [Read more...]

My Book is Out – Social Media Field Guide

Big News!!!!! I’m excited to announce the release of my new book “Social Media Field Guide” as it hits Amazon.com and will soon hit the shelves at select bookstores! Many of you probably know that I have been working on this book for quite a while … [Read more...]

Video Didn't Kill the Radio Star, it isn't Desktop vs. Mobile

I recently did a webinar as a part of an advertising agency training program, and I was asked a question that I have heard a number of times - so what will the future hold - mobile web or computer based web. While I may not be the biggest mobile … [Read more...]

Speaking to Restaurant Owners: Social Media on the Menu?

At my latest presentation, a few members in the audience were from the restaurant business and made me think about the many implications of social media in this market.  While great food can make a restaurant successful, it isn’t the only ingredient … [Read more...]

Presenting to Realtors: How Realtors Can Effectively Use Social Media

In my experience speaking to thousands about social media, I’ve encountered a number of real estate agents who are working to implement social media in their marketing strategy.  With the real estate crisis, realtors are working to find ways to … [Read more...]

Social Media Keynote: 5 Biggest Learnings on Social Media Marketing

I speak to thousands of people each year about social media marketing at various conferences and keynote presentations.  Business owners, professionals, marketers, communications experts, retailers, professional service providers, real estate agents, … [Read more...]

Big Announcement: I'm Writing a Text Book on Social Media Marketing!

That’s right!  I wanted you to be among the first to know that I have recently confirmed a contract to work on a text book on social media marketing.  This will likely be one of the first (if not the first) text books released on Social Media … [Read more...]

Best Buy TwelpForce – Success or Failure?

A few weeks ago I was looking for social media examples from big companies and I came across the Best Buy Twelp Force campaign.  I heard about the campaign originally last year when it was discussed at the Cincinnati Digital Hub Conference.  I wanted … [Read more...]

Blogs are Like WalMart and Video Didn't Kill the Radio Star – Traditional Media Reinvention

Last week at ad:tech San Francisco there was a lot of talk about media and the impact that blogs and social media are having on traditional news.  I'm not a news expert, and have never worked in traditional news, but I think that traditional media … [Read more...]

Book Review: The New Rules of PR and Marketing – A Great Read

This is one of my favorite books on social media marketing because it focuses on more than just conceptual ideas.  It gives you real examples and practical advice for how to build your brand online.  It also covers both marketing and PR, and can be … [Read more...]

  • To check availability and see how I can make your event a home run. Contact
  • Discover how Krista will educate, excite and engage your audience. Speaker Info

Hired by Leading Companies including:

company-1.png company-2.png company-3.png company-4.png company-5.png company-6.png company-7.png company-8.png company-9.png company-10.png company-11.png company-12.png company-13.png company-14.png company-15.png