Sometimes, I get sick of hearing myself talk about "Social Media", "Humanizing Your Brand" and "Conversations". Today I am going to tell you a story instead. The reality is that people want to feel like they are doing business with real people who … [Read more...]
My Book is Out – Social Media Field Guide
January 10, 2011 By 3 Comments
Big News!!!!! I’m excited to announce the release of my new book “Social Media Field Guide” as it hits Amazon.com and will soon hit the shelves at select bookstores! Many of you probably know that I have been working on this book for quite a while … [Read more...]
Video Didn't Kill the Radio Star, it isn't Desktop vs. Mobile
December 27, 2010 By Leave a Comment
I recently did a webinar as a part of an advertising agency training program, and I was asked a question that I have heard a number of times - so what will the future hold - mobile web or computer based web. While I may not be the biggest mobile … [Read more...]
Social Media Keynote: 5 Biggest Learnings on Social Media Marketing
September 29, 2010 By Leave a Comment
I speak to thousands of people each year about social media marketing at various conferences and keynote presentations. Business owners, professionals, marketers, communications experts, retailers, professional service providers, real estate agents, … [Read more...]
Book Review: The New Rules of PR and Marketing – A Great Read
April 2, 2010 By Leave a Comment
This is one of my favorite books on social media marketing because it focuses on more than just conceptual ideas. It gives you real examples and practical advice for how to build your brand online. It also covers both marketing and PR, and can be … [Read more...]
