Today was a great day at ad:tech San Francisco (ad:tech is a client of my company Boot Camp Digital). With so many smart marketing people in one place there was a ton of great content. I wanted to share the highlights of Day 1. Digital Marketers … [Read more...]
The Exhibit Hall at Ad:tech – The Good the Bad and the Drunk
November 7, 2008 By 3 Comments
The exhibit hall at ad:tech was HUGE!!! With so many companies fighting for attention companies really had to work hard to lure you in and get 5 minutes to pitch you on their shiny new product or service. One of the themes? Alcohal. It was only … [Read more...]
Live from ad:tech – TV 3.0 – The Death of Television Networks as we Know Them
November 4, 2008 By 4 Comments
“Not only is the advertising industry somewhat desperate looking around the corner into 2009… Not only will advertising revenues go down, viewership will continue to disintegrate and go places where there isn’t any advertising.” – Peter Price, … [Read more...]
