A few weeks ago I gave a social media keynote presentation to a group of business owners, and I was asked if blogging is still an important part of the social media mix. This is a common question that I get when giving social media presentations, … [Read more...]
Setting Goals for your Social Media Strategy
In my presentations, I like to emphasize the importance of setting goals when implementing social media into a business plan. Have you set goals for your company’s social media strategy plan for 2011? The year has just begun and it’s not too late … [Read more...]
Speaking to Restaurant Owners: Social Media on the Menu?
At my latest presentation, a few members in the audience were from the restaurant business and made me think about the many implications of social media in this market. While great food can make a restaurant successful, it isn’t the only ingredient … [Read more...]
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