Measurements matter. Especially online. The internet has given us the power to track and measure all sorts of things, and it is easy to get caught up in the numbers. The problem with focusing on the numbers is that you may be measuring the wrong … [Read more...]
Are you Measuring the Right Things? Numbers That Matter.
Filed Under: Branding Tagged With: analytics, digital marketing, engagement, interactive, marketing metrics, measurement, measuring, social engagement, social media
PLEASE!!!!! Stop the Social Spam; 5 Ways NOT to be a Social Spammer.
I was recently at sxsw, where some of the best, brightest and most interesting people come together for 5 days of panels, networking, parties and discussions. On the last evening an interesting debate ensued about what constitutes “spam”. It is such … [Read more...]
Filed Under: Featured, Social Media Tagged With: linked in, social engagement, social lnetworks, social media, social spam, spam, twitter