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Focus on Impact

I was at the Facebook HQ in Dublin a few months ago, and while I learned a lot about Facebook features, insights and opportunities, the thing that stuck with me the most wasn’t any of those things.

It was a quick slide shown at the beginning with Facebooks values.

Focus on Impact.

It hit me like a ton of bricks.

One of the best things about running your own business is having the freedom to do what you want and focus on what you love + find interesting. But with great freedom comes great responsibility. It is SO EASY to get caught up in the wrong things – things that seem important… or are interesting… or feel like they could be cool…

But what is the impact?

I thought about how I had spent the last week.

Of all the things I worked on, very few had impact.

Every day before I do anything I recite. FOCUS ON IMPACT.

When I talk to my team: FOCUS ON IMPACT.

When I prioritize: FOCUS ON IMPACT.

My to-do list: FOCUS ON IMPACT.

You get the point.

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