Krista Neher, bestselling author of six books on social media and digital marketing, international speaker, and the CEO of Boot Camp Digital has 20 years of marketing experience and is a passionate, enthusiastic, energetic, engaging, and hilarious speaker. Krista created one of the first accredited social media marketing certification programs in the world and has helped companies like Meta, P&G, GE, Google, Macy’s, General Mills, Remax, and more. She’s been a featured expert on CNN, NBC, CBS, The New York Times, Fox News, The Associated Press Forbes, Newsweek, and NPR, and has educated audiences in Europe, Asia, Latin America, and North America.
10 out of 10! – “Very knowledgeable! I have seen a few different people talk about this subject and you have by far given me the best information on the topic. Thank you!” Hilary Yacobucci, Social Media Coordinator, Farmers Insurance
Sample Session Descriptions
Below are some sample session descriptions (click the plus sign for full description). Most sessions can be delivered as a keynote presentation, a break-out presentation, or a workshop, customized for your industry. Looking for something else? Contact us to see if we can help!
Social media can be a powerful tool in your job search – yet many college students aren’t using it to the full potential. While keeping inappropriate content off of your social media profiles is a good first step, there are many things that you can proactively do to power your job search with social media.
Discover the strategies, tools and tactics that can fuel your job search – from how you present yourself online to proactively growing your network. Learn how other students with little to no experience landed the job as a result of smart social media usage.
Participants will learn:
- How social media plays a role in the job search process
- How to create a strong presence that attracts employers
- How to grow your network
- Harnessing LinkedIn
- Reaching out to prospective employers
Students and young people are among the most active groups in social media. Between posting photos on Facebook and sharing locations on Foursquare, people are sharing a lot of personal information online. Virtually every college student is on some social network, and many are unaware of the potential risks of sharing information online.
Sharing personal information online creates a number of risks to students – from safety concerns to privacy issues. Social networks are one of the keys ways that students stay in touch with their friends and build personal relationships. Unlike other speakers, Krista doesn’t focus on preventing or scaring students away from sharing their lives online with their friends. Her focus is on how to stay safe without compromising online friendships and relationships.
Participants will learn:
- Why your social presence matters
- Key issues with social media sharing
- How to avoid these issues
- Managing privacy settings
- Creating your own social media standards
LinkedIn is the #1 tool used by recruiters and probably the first result that shows up when someone searches for your name. You can’t afford to have a mediocre LinkedIn profile. If you want to stand out you need an amazing profile that gets people excited to work with you. Don’t wait until it is too late – start working on your profile now so that it is ready to work for you when you need it. This presentation will show you why LinkedIn matters and how to create an amazing LinkedIn profile that gets you results.
Participants will learn:
- The important role that LinkedIn plays in job search and recruiting
- How to build a complete LinkedIn profile – regardless of how much work experience you have
- How to choose a profile picture that makes people want to learn about you
- The secret to crafting a headline that draws potential connections and employers in
- What every summary needs to sell yourself
- How to choose sections for your profile that best highlight your accomplishments
- Master the Experience section
- How to Incorporate “hidden” LinkedIn profile features to make your profile stand out
- Who to connect with
- How to give/get endorsements and recommendations
- Articulate how influence can impact their ability to get things done in their every day lives.
- Discover the subtle influence that happens every day in the world around them.
- Apply influence principles to get results.
- Use the principle of reciprocity to influence situations.
- Use the principle of social proof to influence situations.
- Use the principle of commitment and consistency to influence situations.
- Use the principle of liking to influence situations.
- Use the principle of authority to influence situations.
- Use the principle of scarcity to influence situations.
- Choose influence principles to apply in different situations.
- Why you need a strong online presence – hint over 80% of recruiters search for you online.
- How to manipulate what shows up in search engines when people google your name.
- How to audit your personal brand to determine if you have any issues.
- How to protect your privacy on personal social networks and the limitations of privacy protection.
- How to balance personal and professional content online to create the best first impression.
- Professional sites that you can create to build a strong online presence.
- How to create a LinkedIn profile that stands out and puts your best foot forward.
- How to grow connections on LinkedIn to expand your network.
- How to find opportunities on LinkedIn and get your dream job.
- Tips and tricks to creating an online presence that excites recruiters and hiring managers.
The speaker was phenomenal! Krista was honest, straightforward, genuine and very knowledgeable (not to mention hilarious!) – Susan Lucking, Program Participant
Why Choose Krista and the Boot Camp Digital Team of Speakers?
If you can’t afford for your speaker not to be great, you’ve come to the right place. Krista and the Boot Camp Digital team of speakers are:
Consistently top-rated: Krista and the Boot Camp Digital team of speakers presentations receive rave reviews because she takes the time to learn about your event in order to captivate your audience.
Highly knowledgeable: Krista and the Boot Camp Digital team of speakers are highly knowledgeable and bring concepts to life with engaging experiences. They’re industry experts and thought leaders. Audiences love Krista’s presentations because they’re learning from one of the best.
Customized presentation: You won’t get a canned presentation – you’ll get a presentation customized for your audience and industry to hit a home-run.
Professional, organized, and experienced public speakers: This means that you don’t have to worry about anything. Krista and her team are extremely easy to work with and will provide you with everything you need in advance.
Entertaining and Fun: Speaking isn’t just about sharing a message – it’s about engaging and entertaining an audience. Krista and her team will have your audience laughing and inspired.
Bonuses
Krista and the Boot Camp Digital team of speakers are committed to over-delivering and helping make your event a HUGE success. When you book her for your event, you also receive the following free bonuses.
- Bonus #1 Free Book Signing – Krista will conduct a book signing for your audience free of charge
- Bonus #2 5 Free Copies of the Social Media Field Guide – For you to give to VIPs or use as a door prize
- Bonus #3 Discounted Books – So that all of your attendees can walk away with a copy of the bestselling Social Media Field Guide
- Bonus #4 Meet and Greet – Krista and the Boot Camp Digital team of speakers will participate in Meet and Greets, free of charge (schedule permitting)
- Bonus #5 Q&A – Krista will provide a Q&A session after the presentation and individually answer questions
How We Drive IMPACT
Krista Neher and the Boot Camp Digital team of speakers has over 20 years of professional training and speaking experience. We make speaking impactful.
- Audience Engagement – We have proven strategies to engage your audience and drive active participation. Your audience won’t be bored by PowerPoint.
- Resources to Implement – We provide resources to implement what we share. We offer Quick-start Guides, Checklists, and Templates so the audience can implement what they learn.
- Actionable Program – While listening and learning is great, driving impact and action is even better. We incorporate action planning into our programs to create and sustain impact.
