Social Media Speaking: How Meeting and Event Planners Can Use Social Media

A few months ago MPI (Meeting Professionals International) invited me to share a presentation on how meeting and event planners can use social media.

I wanted to make this presentation available to everyone, so I shared it on Slideshare.com, and you can see the entire presentation below.  Due to size constraints on slideshare, I wasn’t able to upload the entire presentation, but many of the images and examples are included.  I also had a customized handout that accompanied the presentation.

Here are some of the main points from my social media presentation:

• Create a plan, don’t just post stuff
• Consider what you will do before, during and after
• Be sure that someone is accountable
• Know which sites your audience is on (fish where the fish are)
• Use the key power tools: Facebook, LinkedIn, Twitter, Blogs and Information Products
• Each tool has different functionality – consider how they can compliment each other
• Link all of your accounts together

The presentation can be seen here: