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Krista is engaging, interactive and inspiring. Her presentations are top-rated because they are customized and get the audience involved.

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How Speakers Can Use Infographics

Over the past few years I've been big on visual social marketing (I wrote 2 books on it), and I've recently been experimenting with infographics for uses beyond statistics. Soooo.... I created an infographic to represent my speaking qualifications … [Read more...]

Marketing Tip: You Don’t Get Ahead by Doing the Same Thing the Same Way as Everyone Else

In marketing, a lot of the time we look at what other businesses in our industry are doing, and we all tend to follow the same playbook. We follow the same rules and use the same tools. The problem with this is that you don't get ahead in business by … [Read more...]

Using Contests to Generate Social Media Mentions at Your Event

Most event planners want to generate social media mentions at their event -- to build awareness and drive attendance for the next year. The challenge is always HOW to get people talking. I recently put on a social media marketing conference in … [Read more...]

2 Tips to Make Reading Books Actionable

Everyone has different tips when it comes to how to make the most out of the books that they read. I’ve written 4 books now (WOW – How did that happen?!?!?!?) and read tons of books. Once of the challenges with reading books, as with training is how … [Read more...]

Announcing My Latest Book: Visual Social Marketing for Dummies

My newest book, Visual Social Marketing for Dummies published by Wiley is now available on shelves and online! I'm really excited that this book is now finished - it was a long journey. Visual Social Marketing for Dummies is packed with tips, … [Read more...]

Creating a Hashtag for Your Event

Many event planners and organizers ask about creating a hashtag for an event. What is a hashtag? Check out this video to understand what a hashtag is and why you would use one: How do I Create a Hashtag for an Event? To "create" a hashtag you … [Read more...]

Are you prepared for Emergencies?

Today, at 11:30 a friend Facebook chatted me to let me know that she had given a news station my contact information for a story they were doing. A minute later they called asking to come by the office in 15 minutes to do the interview. Not only did … [Read more...]

5 Performance Tips for Speakers that I learned at a Music Festival

A few weeks ago I attended an amazing 3-Day outdoor music festival in Cincinnati called Bunbury. There were 5 different stages and plenty of musicians, some of which I had heard of and others that were completely new to me. Over the course of the … [Read more...]

How Our Body Language Drives Our Success

I'm not a "body language" expert, and would never pretend to be, but I've recently come across some interesting information about body language and how it impacts your success. This morning I came across an interesting article on Body Language and … [Read more...]

7 Tools I use To Stay Efficient, Organized and Productive

I often get asked about how I use different tools and technologies to stay productive and efficient. As a CEO and entrepreneur, things can get overwhelming sometimes. Just staying on top of email is an endless task for me. I wanted to share with … [Read more...]

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